Evolved Search wins Digital PR brief from MoneySuperMarket

By Evolved • 24 January 2022 • minutes reading time

Another day, another exciting client win! We’re thrilled to announce our partnership with MoneySuperMarket. We have been appointed by this leading price comparison site to deliver Digital PR services following a competitive pitch process.

Our award-winning team will be tasked with delivering Content Marketing and Digital PR strategy and implementation for the brand’s Money vertical. We’re fortunate to have already gained extensive experience in the Financial Services industry since 2014, having worked with a variety of clients including thinkmoney, Ocean Finance, MoneyGuru and Select Car Leasing.

Emma Gibbins, Head of Digital at MoneySuperMarket said: “We were really impressed with the breadth of knowledge shown by Evolved, their ambition, and innovative ideas. We were looking for a partner who could propel our Digital PR efforts even further and help us maintain our strong market position, and we’re confident they will help us to achieve that.”

Jasmine Granton, Digital PR Lead at Evolved Search said: “We’re thrilled to be working with MoneySuperMarket. When we received the brief from the team we decided to look beyond what a ‘typical’ Digital PR campaign looks like and introduce our approach to relevancy in SEO, which MoneySuperMarket really bought into and we are already seeing great results from.

“We hope to build on their existing success and enjoy a long working relationship with the brand”, she continued.

The work we’re delivering is already picking up some great coverage for the brand, including recent features on LadBible and This Is Money for a real-life case study on a student opting to stay in hotels rather than pay the extortionate cost of University halls.

Using real-life examples in Digital PR campaigns is an approach we’ve found success with for other clients, too, such as Primrose, Tap Warehouse and Drench.

In fact, Digital PR Consultant, Ellie Morgan, is set to give us the scoop on executing such campaigns in an upcoming episode of PR People: The Podcast, which you can catch on Friday, January 27th.

Discover more about our approach and who we work with here.

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